CRM y clientes
Lists and tags
Tags to label your customers and lists to group them for campaigns and flows.
When to use each one
- Tags: to mark a trait, such as “VIP customer” or “Interested in annual plan”. A customer can have several.
- Lists: to group people who receive something, like a newsletter. Each list keeps track of who is subscribed and who unsubscribed.
Note
Customer tags are not the same as conversation tags. Conversation tags are in Conversations → Tags.
Create a tag
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Open Tags
In the sidebar, open Customers → Tags and click “New Tag”.
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Give it a name and color
Add a description if you want the team to know when to use it. Click “Create Tag”.
Tag customers
- From the tag: open its customers, search for the customer by name, email or phone and click “+ Add”.
- From the customer profile: under Tags, use the manage option.
- Automatically: with a lead form or with the tag action in CRM automations.
Create a list and add customers
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Click “New List”
It's in Customers → Lists.
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Set it up
Give it a name, color and description. If you have a page where subscribers choose what they receive, enter its address as the preferences URL. Click “Create List”.
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Add subscribers
Open the list, search for the customer and click “+ Add”. To remove someone, unsubscribe them.
Note
Lists also fill up on their own: each subscriber shows their source (manual, flow, import, API or form sign-up).
Tip
Both screens have “Export CSV”: download the customers with a tag or the subscribers of a list whenever you need them outside Recaudo.
Next step
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