The problem: lots of tools, zero integration
To do digital marketing you need a QR generator, a link shortener, a bio link tool, another one to measure ads and another to reply to comments. Each one has its own account, its own cost and its own metrics, and it's hard to know which channel brings in sales.
Digital marketing connected to sales
Recaudo's marketing tools are connected to your payments, CRM and conversations. You know which ad each conversation came from, and you can tell Meta which ones ended in a sale.
Key capabilities
- QR codes: QR codes that lead to payment links, forms, WhatsApp or your website, with scan stats by country, city and device.
- WhatsApp links: short URLs that open a WhatsApp conversation with a preset message. Useful in print and on social media.
- Bio link pages: a page with several links for your Instagram, TikTok or any social media profile, with your branding.
- Attribution by ad: every conversation that comes from a Meta ad records which one it came from, and you see how many each ad brought in.
- Meta Conversions API: you tell Meta which conversations ended in a lead, an appointment or a sale. You decide which tag maps to each event, so your campaigns optimize for business results.
- Automatic replies to comments: reply publicly and by private message to people who comment on your Facebook and Instagram posts. You set it up with Instagram and Facebook flows.
Use cases
- Restaurants and physical stores: QR codes on tables or in shop windows that lead to your online store or a payment link.
- Content creators: a bio link page with links to products, social media and content.
- Ad campaigns: measure how many conversations each Meta ad brought in.
Integration with Recaudo
Boost your digital marketing
Create your free account and generate your first QR code or bio link page. The marketing tools are included in the Growth plan and above.
Learn more on our blog about digital marketing or see how restaurants use QR codes with Recaudo.